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Problem solved. Westside, a small, private high school, was preparing for a significant capital campaign and was in need of a branding and messaging makeover.


G-Squared worked closely with the school's leadership, board, and marketing director to help identify and communicate the school's mission and purpose. We created a new brand and elevated all facets of the school's communication materials to help illustrate the quality of education and values of its community. G-Squared also created all of the capital campaign's marketing materials, helping to custom tailor presentations for major donors and specific grant applications.


Favorable awareness of the school and its mission increased significantly. The school completed its capital campaign successfully, moving into a newly renovated building early in 2015.

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